Wednesday, August 24, 2011

Reverse Transfer Printers

We have customers calling in to ask our opinion on a number of things on a daily basis.  One question we get a lot is "how does a reverse transfer printer work?"  We get this question a lot more since the reverse transfer printers are closer to the initial cost of direct to card printers now more than ever.
Fargo HDP 5000 Printer
There are three main reasons a customer may choose a retransfer printer over a traditional direct to card printer:

  1. HD Image Quality: A retransfer printer first prints it's image on retransfer film in it's entirety, then that film is fused onto your card.  This method allows for intense color creation and more detailed designs possibilities.  
  2. Printing Flexibility: Since the print head never comes in direct contact with your card, a retransfer printer can sometimes be used to print onto clamshell cards and cards with embedded contact chips without causing harm to the printer or the card.
  3. Durability: The basic printing process of a retransfer printer automatically creates a protective layer to defend against every day wear and tear on your cards, helping them to keep their brilliant image quality longer than any other printer.
We hope this helps you in your next ID card printer purchase.

-Mike